Residential proxies for iGaming affiliates could be a game-changer and provide the prerequisite for successful activity. Say you want to become an affiliate, and you have picked up the highly competitive and luring iGaming industry. If this is so, then this article is for you.
It is not a coincidence that one of our first articles was on proxies for affiliate marketing. Still, we must confess – it was just scratching the surface and lacked in-depth analysis. Additionally, today we will write about a specific sub-industry in affiliate marketing: iGaming.
Why Proxies for iGaming affiliates matter
Multiple online resources tracking the performance of the iGaming industry show its tremendous growth. They also predict a bright future ahead of it. Just to illustrate the general state of the business, we will outline some data:
As per Lowerbuckstimes global online gaming revenue increased steadily year over year from $66.7 billion in 2020 to an estimated $97.15 billion in 2024. And the growth in the casino industry is entirely due to online casinos and iGaming. The American Gaming Association (AGA) indicated a 31% decline in brick-and-mortar casino revenue. At the same time, for the same period of 2019 – 2024 online casino operations on some markets experienced growth of over 200%. No need to further clarify, you got our point.
If you ask what the basic pros are of using proxies for iGaming affiliates, then there are two reasons why you should include them in your arsenal.
Reason one: Traffic stability and optimization
The world of iGaming is fast paced. Affiliates must maintain a constant flow of high-quality traffic to their partner platforms. Proxies play a vital role in ensuring traffic stability. They bring optimization by:
· Distributing traffic across multiple IP addresses. Thus, proxies for iGaming affiliates reduce the risk of rate limiting or blocking by target websites.
· Conducting accurate geo-targeting. Thus, proxies for iGaming affiliates enable their users to test and optimize campaigns for specific regions or countries.
· Simulating user behavior from various locations. It helps to refine marketing strategies and improve conversion rates.
· Monitoring website performance. This includes loading time from different geographic locations. In the broader sense, it is about ensuring a smooth user experience for potential players.
By leveraging proxies, iGaming affiliates can maintain a consistent flow of traffic while fine-tuning their campaigns for maximum effectiveness.
Reason 2: Avoiding Restrictions and Bans
The iGaming industry is subject to strict regulations. As you are aware, scrutiny from both government authorities and gambling platforms is on the table. Affiliates often face challenges such as:
· Geo-restrictions on accessing certain gambling websites or content.
· IP-based bans or limitations imposed by platforms to prevent fraud or abuse.
· Account suspensions due to suspicious activity or multiple account detections.
Proxies for iGaming affiliates provide a layer of anonymity. It helps affiliates navigate these challenges. They can enjoy rotating IP addresses and mimicking organic user behavior. As a result, affiliates can avoid triggering red flags.
Supremacy of residential proxies for iGaming over other proxy types
Unbiased assessment and analysis would lead to the conclusion that each proxy type has its strong and weak points. Different proxies are suited to different situations and environments.
However, we have our favorite proxy type and will make a recommendation. We cannot ignore the fact that when it comes to iGaming affiliate operations, not all proxies are equal. Let’s explore the different types of proxies for iGaming affiliates:
Residential Proxies – Best for Mimicking Real Users and Avoiding Detection
Residential proxies are IP addresses assigned to real residential internet users by Internet Service Providers (ISPs). These proxies offer authenticity, diverse locations, low detection risk, and IP rotation.
For iGaming affiliates, residential proxies provide the highest level of anonymity and reliability. This makes them the top choice for most operations.
Datacenter Proxies – Faster but More Easily Blocked
Datacenter proxies are IP addresses that originate from data centers. They are not related to residential ISPs (Internet Service Providers). While they are cheap, they come with significant drawbacks. They are fast and cost-effective but are easily detected. They offer limited locations.
Datacenter proxies may be suitable for some tasks. However, they raise higher detection risk. They are less ideal for iGaming affiliate operations that require stealth and authenticity.
Mobile Proxies – Ideal for Mobile Gaming Platforms
Mobile proxies use IP addresses assigned to mobile devices and cellular networks. They offer some unique advantages for iGaming affiliates. Especially in the case of targeting mobile gaming platforms. Due to their geolocation accuracy mobile proxies enhance your geo-targeting capabilities. They are not very likely to be detected as well. However, mobile proxies can be scarcer and more expensive. This could limit scalability.
For iGaming affiliates focusing on mobile gaming platforms, mobile proxies can be an excellent complement to residential proxies, especially for targeted mobile campaigns.
Benefits of Using iGaming affiliate proxies
In practical aspect, you could utilize proxies for iGaming affiliates in multiple directions. Below we will review a few popular use-cases:
Competitive Analysis and Offer Testing
Proxies will enable you to conduct thorough competitor research. And all this without revealing your identity. Secondly, with proxies you could test different offers and promotions across various regions. Proxies will help you identify the most effective strategies. Finally, you will be able to analyze traffic patterns and user behavior on competing affiliate sites.
The above-mentioned means you will make data-driven decisions to optimize your campaigns and maximize revenue.
Secure Multi-Account Operations
Many iGaming affiliates manage multiple accounts across various platforms. It is a means to diversify their income streams and mitigate risks. You should not stay behind. Proxies secure these operations by:
Assigning unique IP addresses to each account
Enabling simultaneous login and management of multiple accounts
Preventing security breaches or data leaks.
With the help of proxies, you can safely scale your affiliate operations while maintaining a low profile.
How to make the best of your iGaming affiliate experience with proxies
The broad industry of iGaming provides numerous opportunities to join diverse affiliate programs. It just seems like an infinite ocean of info. To facilitate your journey, we will recommend to you an affiliate platform that we are fond of.
Revenuelab. is the largest aggregator connecting iGaming affiliates and advertisers from around the globe. They work with markets of all levels, including Brazil, Germany, India, Italy, Kazakhstan, Canada, Poland and USA. But it is not just the size and coverage. It is about the features and expertise. The platform offers 4000 iGaming brands, including 1red, Tiki Taka, and many more.
Among the other competitive advantages, we can identify:
· Diverse Payment Models: Choose from CPA, RevShare, hybrid models, and more, with traffic accepted from over 250 GEOs.
· Detailed Analytics: Access comprehensive statistics across all models, including daily breakdowns.
· SEO and PPC Expertise: Benefit from ready-made creatives and promotional materials.
· Simple Payments: Enjoy efficient withdrawals in a single payment.
· 24/7 Support: Receive assistance from dedicated managers with quick response times.
In Conclusion
Being an affiliate in the iGaming industry is a challenge. So, you need to arm yourself well and prepare your set of knowledge, skills and software, incl. proxies for iGaming affiliates. You also need to choose your affiliate program and platform. Having the right partnerships strongly increases your chances of success.
We wish you all the best in the journey you have decided to undertake!